Thursday, March 08, 2007

I want to divorce my mobile service provider


When I was a kid, I loved Aesop’s fables. And I learnt a lot from them (I do not necessarily apply what I learnt, though).
I’m a lazy learner. I can’t handle brilliantly written management books without illustrations. Give me a case study, and I’ll chomp up the principles that the author intended the reader to absorb in a jiffy.
And I visited Kathy Sierra’s blog after ages, and I felt like a kid again. She’s the Aesop that people like me need so that we better understand what’s right and wrong with issues such as the one I link to -- the customer: company relationship.
Too many companies, she says, are like bad marriages. We all know what bad marriages are like (even if you’re not in one). Therefore, understanding why companies are like bad marriages is a breeze the way Sierra writes it.
What I loved about this post is that there are so many companies in India that could learn from this. The service industry is exploding, and most of the “service” providers love you only during the brief period that they’re out to win you; after that, they couldn’t care a **** for you.
If you’re a sufferer of such a bad marriage, send the Customer Relationship Manager a link. Not to this post, to Sierra’s.

1 comment:

Shaik said...

Thats no matter ma, take divers easily with ur mobile phone provider, u did throw out that SIM card.
Mobile Phones